CLIENT: ADIDAS RP
EVENT: ADIDAS RUNNERSWORLD SHOP, KU´DAMM BERLIN
MISSION: INTERACTIVE MAPPING INSTALLATION
YEAR: 2018, MAY
To push things forward for the Selfie-Generation we created a mapping installation with sunset animations on styrofoam balls at the ADIDAS Runnersworld Shop, Berlin Ku´Damm. Now the shop-visitors were able to position themselves in between the floating spheres to take a selfie shot matching to the latest Adidas RP Solarboost campaign. The technical solution with a two-sided projection-setup was provided by Lautwerfer while we were in charge of the content creation and the mapping-solution.
ADIDAS RUNNERSPOINT INTERACTIVE MAPPING
SHORTCLIP FROM THE INSTALLATION:
Film & sound by Chris Noelle
SNAPSHOTS FROM THE INSTALLATION:
Pictures by Chris Noelle / The Core.